Competitive Technical Analyst
Zoom
Competitive Technical Analyst
Marketing
Competitive Technical Analyst
- R18093
- Remote, United States
- Marketing
- Full time
What you can expect
We're looking for a Competitive Research Analyst to join Zoom's Competitive Insight team. In this role, you'll research competitors, track market movements, and develop industry intelligence assets that support our product, sales, and marketing teams. You'll spend time analyzing the industry landscape, monitoring industry trends, and creating frameworks and materials. This role will support teams across the company to understand how we position against competitors. This is a good fit if you're early in your career and enjoy research and strategic analysis. You will build expertise in industry intelligence and market strategy.
About the Team
The team works within marketing but collaborates across all departments to provide market intelligence.
Responsibilities
Research & Intelligence:
- Tracking competitors in meetings, chat, events, AI, and collaboration spaces to maintain comprehensive market awareness. Identifying emerging threats and opportunities, and ensure our strategy remains responsive to industry dynamics.
- Monitoring product updates, feature releases, and roadmap announcements to anticipate industry moves. Informing our product strategy and enabling proactive positioning before market shifts occur.
- Researching pricing changes, packaging strategies, and market positioning. Optimizing our own pricing strategy, identify market gaps, and ensure industry value propositions that resonate with target customers (B2B and B2C).
- Analyzing competitor messaging, marketing campaigns, and customer communications to understand how competitors position themselves, identify messaging opportunities for differentiation, and develop more effective counter-positioning strategies.
Competitive Asset Development:
- Assist in building industry frameworks and comparison materials.
- Supporting the creation of battle cards, briefs, and positioning documents to help sales and online routes to market.
- Maintaining market intelligence repository and knowledge base, developing clear summaries, comparison tables, and presentation slides that make insights accessible to stakeholders.
Cross-Functional Collaboration:
- Provide market intelligence support to Product, Sales, and Marketing teams.
- Contributing to sales enablement by developing industry insights and training materials.
- Supporting product launches and go-to-market strategies with market input.
- Assisting in preparing findings, presentations, and recommendations for stakeholders.
What we’re looking for
Bachelor's degree in Business, Marketing, Economics, or equivalent experience.
1–2 years in market intelligence, market research, business analysis, or similar work (internships count).
Solid analytical and research skills.
Excellent written and verbal communication abilities.
Ability to synthesize complex information into clear insights.
Familiarity with SaaS business models and collaboration software markets, including video conferencing, chat platforms, or AI tools.
Salary Range or On Target Earnings:
Minimum:
$64,300.00Maximum:
$128,600.00In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.
Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.
We also have a location based compensation structure; there may be a different range for candidates in this and other locations
At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application!
Anticipated Position Close Date:
Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.
Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information.
About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.
We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.
Our Commitment
At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step.
If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.
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